For HVAC, plumbing & roofing
Emergency work doesn't schedule itself around your office hours, and neither does the ten-thousand-dollar replacement that follows it. The homeowner messages three companies from a flooded utility room and stops at the first reply.
An emergency call-out that went to a competitor
The replacement or re-roof that call turns into
Companies they messaged from the utility room
What it asks
The questions a general-purpose bot doesn't know exist.
What's the address — is this inside your service area?
The most valuable question in home services and the one most often asked last. Out-of-area jobs waste a dispatch slot and a morning of callbacks.
Is water actively running, or is there no heat right now?
Separates a genuine 2am emergency from a Tuesday appointment. One pages the on-call tech, the other fills the schedule.
Is it a home warranty, an insurance claim, or paying direct?
Decides whether the job is profitable before anyone drives out. Warranty work has entirely different paperwork and margins.
How old is the unit, and have you had it repaired before?
A fifteen-year-old system with a repair history is a replacement conversation. That's the job worth getting to first.
A real exchange
Google LSA message → SMS · Saturday, 2:06am
water heater burst, water everywhere in the basement, need someone NOW
Okay — first thing, can you shut the water off at the valve on top of the heater, or the main shutoff? That stops it getting worse while we get someone to you.
ok got the main off. water stopped
Good work. What's the property address? I need to check you're in our coverage area before I page the on-call tech.
1420 Brookside Ave, Toms River
You're in our area. I'm paging Dave now — he's on call tonight and will call you within 15 minutes. After-hours emergency call-out is $285, applied to the repair. Is this going through a home warranty or paying direct?
direct. how old does the heater have to be to just replace it
Dave will walk you through that when he's there. I've flagged it so he brings replacement pricing with him. He's calling shortly.
Illustrative, not a customer transcript. It reflects how WeSet is configured for home services — your wording, your prices and your rules are set during setup.
The line it won't cross
Safety first, dispatch second.
Gas smell, carbon monoxide alarm, electrical burning, active flooding near a panel — these stop the booking flow, tell the homeowner to leave and call 911 or the utility, and page your on-call number. WeSet does not diagnose faults, does not quote repair costs beyond your published call-out rate, and does not promise an arrival time your crew hasn't confirmed. It checks the address is yours to serve before it commits you to anything.
Where your leads land
What we connect it to
Setup is done for you and the connection is built for your practice during onboarding — these aren't off-the-shelf plugins, and we'll tell you on the call what your stack needs.
What you're thinking
Our customers call. They don't text.
Worth being straight with you: WeSet does not answer the phone, and home services is the most phone-heavy vertical we work in. If your after-hours volume is almost entirely calls, an answering service is the better buy and we'll tell you so on the call. What WeSet covers is the form fills, the LSA messages and the texts — which for most companies is a bigger slice than they expect, because it's the slice nobody is counting.
We have an answering service already.
Most take a message and pass it on. Ask how many of last month's after-hours enquiries they confirmed as in-area and booked, versus wrote down. The difference is the wasted dispatch you're already paying for.
Can it stop wasting our time on out-of-area jobs?
That's the first thing it checks. You give us the postcodes or the radius during setup, and anything outside gets a polite decline instead of a slot on the board.
We also work with
See it answer one of your own enquiries.
Fifteen minutes. Bring a real enquiry you got last week and we'll show you the reply it would have had within seconds of landing.